If you want to drive more traffic to your site from the different social media platforms, you will need to choose the right ones only. This will help you in a lot of ways.
- This will not only increase the number of traffic but also raise the chances of conversions of the traffic to your paying customers.
- This will inevitably and indubitably help you to increase your business revenue.
In this world of digital marketing, social responsibility and technology, social media, and Instagram will create a lot of opportunities to create a higher engagement than any other regular ad media and formats.
- You will be able to reach out to more relevant audiences across different social media channels as well as some of the top publishers in the web
- Attract more followers who are highly engaged in increasing the number of traffic to your articles, blogs, videos, pictures, apps, site, and more
- Increase your brand awareness as well as generate more leads and increase the prospects of sales and
- You will be able to reach out to more potential consumers all across the globe, which will increase your potential to promote your business and brand around the world.
Since there are over a billion unique users monthly across with this mobile app, you will have a better chance to reach out to a more targeted audience instantly.
Apart from reaching out to your target audience, you will also get the chance to reach out to some of the best and premium publishers in the world. You will get some of the best tips, advice, and recommendations for the specific type of content you need to post on the Instagram feed and other social media channels. This will increase your chances to:
- Attract more social followers
- Get engaged and connected with them more easily
- Create better content to establish a better connection with the users and
- Gain more flexibility so that you can optimize and test different ways to reach your goals.
It is found through different research that making the best use of various social media channels, especially Instagram, result in generating high-quality leads by 288%!
With all these impressive facts and figures, there is no doubt that social media platforms are the best resource for branding, personal, or business. If only you can use these platforms in the best way possible, you will be able to get a more direct response with the best solutions making the social media platforms worth investing in for your business marketing purpose.
How to Bring First-Time Visitors to the Site
There is actually no better way than using social media platforms to encourage first-time visitors to drive towards your site as compared to other mediums. This is because you can reach out to a more extensive section of your potential audience and that too all over the world. You will not have to wait for a long time to get a response from the users because, thanks to the development of technology, all these can be done mobile. This means both the reach and response can be instant.
How to Share Content in Social Media
One of the best ways to reach out to a larger audience and make them visit your site is to make sure that you create easy to share content. You will get enough mileage when the users share your content with their friends, families, and coworkers. This will, in turn, increase the chances of click-through.
In order to create such content, you will have to follow the principle of:
- Encouraging and
- Providing the best user experience.
According to the experts, the best way to achieve this goal is to embed a social sharing tool.
One such important tool is the Social Media Examiner that will show you the number of shares that each of your posts earns, which will, in a way, help you to understand the social influence of your posts. You can rate as well as follow the performance of each post by the number of shares it gets.
- When you make such a piece of information available to the visitors of your site, it will help you to build a lot of trust.
- This will also result in a much higher rate of conversion in the later stage of the buying cycle.
You will even have better results when you add a ‘click to Tweet’ button in it so that the readers can share exciting facts or snippets quickly with their followers. This will also increase the chances of getting some links back to your content, as well.
The click to Tweet option does not directly display the share count. However, it gives the visitors a strong incentive to share your posts. The good thing about this feature is that the people who do not have enough time to design a copy for their social channels to update will find it easy to provide them with that and eliminate the stress in it away.
How to Follow the Time to Post on Social Media Platform
You must post when your audience is most active. Therefore, you will need to have a posting schedule to make sure that you reach your target audience for sure and make sure that they see it.
Ideally, according to experts like Stormlikes and others of the same repertoire, the best time to post on social media is when the target audience is at its peak or most active. However, to know the best time, you will need to test to see the specific times that drive the most click-through and engagements.
There are lots of free tools that will help you to know the best times to post on social media. These tools are so adept that they will help you to:
- Know what time of day the audience is most active
- It will allow you to design your posting schedule in accordance with their daily routines and more.
This will ensure that your posts reach them at the right time so that they see it and respond to it for sure.
Walter Moore is a writer and notable management and digital marketing expert at blastup. He is an experienced digital marketer who has helped e-commerce businesses in all niches gain with his effective marketing strategies and guidance